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Cell Phones May Cause Brain Cancer, WHO Cares?

According to a recent survey conducted by Powerfeedback and SurveySwipe, 7 out of 10 smart phone users won’t be powering down their mobile devices anytime soon. On Tuesday, a panel of epidemiologists affiliated with the World Health Organization (WHO) reported that cell phones usage may increase the risk of brain cancer. After reviewing dozens of studies that explored links between cancer and the beloved hand-held devices, the group classified cell phones as “possibly carcinogenic to humans.
Easton, PA, United States of America (prbd.net) 10/06/2011
According to a recent survey conducted by Powerfeedback and SurveySwipe, 7 out of 10 smart phone users won’t be powering down their mobile devices anytime soon.

On Tuesday, a panel of epidemiologists affiliated with the World Health Organization (WHO) reported that cell phones usage may increase the risk of brain cancer. After reviewing dozens of studies that explored links between cancer and the beloved hand-held devices, the group classified cell phones as “possibly carcinogenic to humans.” This puts them in the same category as lead and auto exhaust.

Powerfeedback partnered with SurveySwipe’s mobile instant polling technology to measure public response minutes after the WHO report was released. Survey respondents were skeptical of the report, with 70% saying they will not alter their mobile phone use. The majority of those people felt the information is too preliminary to act upon with a lesser number adopting an attitude of “if this doesn’t kill me something else will.”

Of those who said they intended to change behavior, nearly 75% reported they will increase their use of headsets, which lower exposure to radiation. Bluetooth was their top choice with wired headsets, and alternative technologies like Skype, Vonage and Magic Jack accounted for the lion’s share of responses. Only 1 in 10 of those who planned on reducing cell phone exposure, or about 3% of the overall population, suggested they would increase traditional landline usage.

While the majority of people surveyed, along the Federal Communications Commission and the Wireless Industry Association were unimpressed with the WHO report, it remains to be seen how corporate America will respond to this data. In a hyper-litigious society, CTOs and HR departments may find chic, low-radiation Bluetooth headsets a cheap, hands-free insurance policy.

Those seeking more information may visit www.powerfeedback.com.

About Powerfeedback:

Powerfeedback is a full-service mobile research agency that focuses on resolving obvious and underlying business issues, that allows companies to increase bottom-line and expand products and services.

About SurveySwipe:

SurveySwipe is a community based mobile research platform that allows consumer opinions to be heard. The mobile community can be polled instantly using smartphones.

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