Newsroom /
Business
/
Business
/
Internet Marketer to Guide Advertisers Buy Targeted Visitors through Long Tailed Keywords
Internet Marketer to Guide Advertisers Buy Targeted Visitors through Long Tailed Keywords
Long tailed keywords are the ideal solution for people looking for a greater ROI for their PPC campaign
Alabama,
AL,
United States of America
(prbd.net)
21/06/2011
With the PPC advertising scene become competitive it’s become very important for internet marketers to save and get more value for the money spent. Long tailed keywords are key phrases that are not generally searched for and can thus be got for cheap rates. These key phrases are ideal to support an advertiser’s effort to buy targeted traffic.
“If you are someone selling timeshares in the Rocky Mountains, the obvious choice for keywords would be Rocky Mountain Timeshare. Since these are prime keywords, the cost for these might be $1.25 or even more. But if you were to choose a long tail keyword, cheap timeshare Rocky Mountains, price per click can be cut by 60% or more. Thus you can get 200% more clicks and still reach people. They are primarily interested in finding a time share in the Rocky Mountains; the only difference being they are searching in a way that is more affordable for you,” says the spokesperson for QueryAds, an internet marketing firm that specializes in keyword search advertising.
The firm has been in the business of using PPC to target desired traffic for several years now and has constantly innovated itself through new techniques and strategies.
Long tailed keywords are often used to target Google as there’s a higher chance of attracting a more diverse base of visitors. There are also being used by those looking to attract traffic via organic search results as these to rank high as there’s less competition. In fact they allow advertisers to rank in Google and Yahoo organic search results absolutely free. “These lesser targeted key phrases are fast becoming a major force in the internet marketing industry. Before you start a PPC campaign, it’s important to research and analyze the keywords that are unique and apt for the niche that the website focuses on. An advertisement that then focuses on these keywords is sure to grab attention of visitors. The best thing about these is that they manage to find guaranteed targeted visitors who are interested in the product, rather than casual visitors,” adds the spokesperson.
keyword targeted advertising should be the prime focus of marketers looking to start a PPC campaign.
About QueryAds: The internet marketing company specializes in Pay Per Click advertising and helps advertisers bid on millions of search engine keywords.
To know more, http://www.queryads.com
###