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Halo Publishing International Names David Dalton Marketing Director
Halo Publishing International Names David Dalton Marketing Director
Halo Publishing International, the award-winning book publisher with offices in Mexico City and Cleveland, announced today that David Dalton is joining the company as director of marketing.
Cleveland,
OH,
United States of America
(prbd.net)
27/07/2011
Mexico City and Cleveland - July 27, 2011 -- Halo Publishing International ( http://www.halopublishing.com ), the award-winning book publisher with offices in Mexico City and Cleveland, announced today that David Dalton is joining the company as director of marketing.
"David is a tremendous asset to add to the Halo team," said Halo president Lisa Umina. "He brings a rare combination of business development experience and writing for publication that will prove to be very valuable to Halo and its authors. We are excited to have him with us and look forward to his contributions."
In the director of marketing role, Mr. Dalton is responsible for building Halo’s brand presence in new product and geographic markets, and for developing marketing and sales strategies for the company’s individual authors.
"It’s a great opportunity," said Mr. Dalton. "Halo has an impressive author roster, a forward thinking management team, and is positioned to quickly build on its international presence."
"I am especially looking forward to working with Halo’s authors," he added. "It’s a very talented, hard-working group and it will be gratifying to help them reach their target audiences."
Prior to coming to Halo, Mr. Dalton directed institutional marketing and sales efforts for firms in the financial services and medical products businesses. He also established news and advertising platforms for a regional Internet service provider and was an Emmy-nominated producer/writer for NBC and CBS television affiliates in Cleveland. He launched Fuel Cell Management magazine in 2002. His book, Flying Ponies: How the Cleveland School Changed Modern Art will be published by Halo in the spring of 2012.
Mr. Dalton holds an MBA with concentrations in marketing and finance from Case Western Reserve University and a BA in economics from Miami University in Oxford, Ohio.
About Halo Publishing International:
Since 2002, Halo Publishing International (HPI) has produced more than 200 book titles in adult fiction and non-fiction, children’s, inspirational, sports and recreation, and other categories. HPI offices in USA and Mexico specialize in designing, producing, publishing, and marketing books on behalf of independent authors.
Press & Media Contact:
Lisa M. Umina, Publisher
Halo Publishing International
5549 Canal Road
Cleveland, OH 44125
216-255-6756
lisa@halopublishing.com
http://www.halopublishing.com
About
At Halo Publishing International, ( http://www.halopublishing.com ) they have "been there and done that" many times over and are often able to save their authors from making expensive mistakes. They often tell authors to think of them like a handy Swiss Army knife in that they possess all the necessary tools to lead their writers to greater success and profits when utilizing them to self-publish a book.
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