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Travel Metrics: Consumer Approaches to Travel Insurance in Germany available through bharatbook.com
Travel Metrics: Consumer Approaches to Travel Insurance in Germany available through bharatbook.com
Bharatbook added a new report on " Travel Metrics: Consumer Approaches to Travel Insurance in Germany " which gives an overveiw, Demand, Supply Trends and industry analysis reports.
Navi Mumbai,
Maharashtra,
India
(prbd.net)
28/09/2011
Finaccord’s report titled Travel Metrics: Consumer Approaches to Travel Insurance and Assistance in Germany offers detailed and unique insights into the behaviour of German consumers in the context of travel insurance and assistance. This publication follows on from Finaccord’s ground-breaking study in 2006, and is based on a survey of 1,000 consumers in Germany carried out at the end of 2010. The research quantifies the proportion of German consumers who travel and the proportion that buy travel insurance, segmented by age and income. http://www.bharatbook.com/detail.asp?id=204735&rt=Travel-Metrics-Consumer-Approaches-to-Travel-Insurance-in-Germany-.html
It also investigates the types of policy that they buy (annual policies, single trip policies or packaged policies, e.g. with a travel ticket or a payment card), the risks covered and assistance services provided by their policy, the distribution channels and interfaces that they use to take out travel insurance, and whether they bought a policy before booking their travel, at the same time, or afterwards. It also reports on the reasons why uninsured travellers did not buy travel insurance. Finally, the report analyses claims frequency for travel insurance, including data for the types of claim and for acceptance rates, and ranks major providers of insurance and assistance by the frequency with which they are identified by consumers as the provider of their policy. Furthermore, the majority of results from the latest research are compared with those of Finaccord’s 2006 study. " market research "
You may be able to use this report in one or more of the following ways: - to benchmark your organisation’s performance in travel insurance: how do your policy features and your mix of single, annual or packaged policies compare against the average for Germany? - to identify the most important demographic segments for travel insurance: can you improve product design to appeal to them? - to evaluate the opportunities for distributing travel insurance through channels other than the travel trade: to what extent will German consumers buy through these other means? - to assess the apparent consumer awareness and utilisation of major providers of travel insurance, including Allianz, AXA Assistance, Elvia / Mondial Assistance, Europ Assistance, Europäische, HanseMerkur, HUK Coburg, R&V / MDT, Union and Zürich; - to understand claims experience for travel insurance in Germany, how this varies by type of customer and what this might mean for the profitability of your activities in this sector.
Table of Contents:
00 EXECUTIVE SUMMARY 1
Younger travellers are more likely to be covered by travel insurance policies 1
Prominent providers include Allianz Versicherung and HUK Coburg Versicherung 1
Annual travel policies play an important role in the German market 1
Claims frequency is highest among policyholders with large annual household incomes 1
10 INTRODUCTION 2
Research rationale 2
European consumer research 2
Travel insurance and assistance 2
Other topics 2
Other international research reports 4
20 SURVEY ANALYSIS 6
Introduction 6
Underlying travel market 7
Frequency of travel 7
Frequency of travel, segmented by age 8
Frequency of travel, segmented by income 9
Uptake of travel insurance and assistance 10
Proportion of travellers who are covered by travel insurance 10
For more information kindly visit :
http://www.bharatbook.com/detail.asp?id=204735&rt=Travel-Metrics-Consumer-Approaches-to-Travel-Insurance-in-Germany-.html
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