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Enter the element14 Pi Day “Raspberry RoadTest” Challenge

Online submission for ‘amazing innovations’ now open at element14
Reading, Berkshire, United Kingdom (prbd.net) 07/03/2012
LONDON – Mar. 7, 2012 – element14, the first collaborative community and electronics store for design engineers and electronics enthusiasts, powered by Premier Farnell [LSE:PFL], is giving Raspberry Pi fans around the world a chance to win one of three of these hotly desired gadgets.

Launched today, the global “Raspberry RoadTest” Challenge poses the question: “What innovation will you create using the amazing Raspberry Pi computer?” Designers and enthusiasts can enter the challenge by signing up on the Raspberry RoadTest page on the element14 Community and submitting ideas for the innovations they would create using this credit card-sized computer. The winner will be chosen on “Pi Day” - 14th March 2012.

element14 RoadTest has become increasingly popular among community members. Members receive a device to test and review from element14, then blog about their developments, discoveries and innovations on the community as well as their own blogs and forums. These blogs and reviews are used by other designers to connect with each other and be inspired.

The Community has has experienced a 30 fold increase in traffic since the recently launched element14 Raspberry Pi Group and product launch last week. Additionally there have been over 30,000 downloads of the operating system software – amassing over 30 Terabytes of file transfers.

More information on the “Raspberry RoadTest” Challenge can be found at www.element14.com/roadtest. To join Raspberry Pi conversations visit the element14 Community.

About element14
Launched in June 2009, element14 is the first information portal, collaborative community and electronics store specifically built for electronic design engineers. The community recently unveiled its Knode on element14, a unique automated platform that enables engineers to quickly research, design, develop and prototype in a single, intelligent environment. element14 is an innovative offering from Premier Farnell plc (LSE:pfl), FTSE 250, a leader in multi-channel electronics distribution trading throughout Europe (Farnell), the Americas (Newark) and Asia Pacific (element14). The company had group sales of £990.8m and underlying profits of £93.3m last year.

About Premier Farnell
Premier Farnell plc (LSE:pfl) is a global leader in high service distribution of technology products and solutions for electronic system design, maintenance and repair. Its differentiated proposition includes 29 local language transactional websites, and the critically important element14 Community for design engineers – an industry first (www.element14.com). With sales last year of £990.8m and underlying profits of £93.3m the Group distributes its comprehensive portfolio of products and services throughout Europe, North America and Asia Pacific, supported by a global supply chain of over 3,500 suppliers and an inventory profile developed to anticipate and meet its customers’ needs.
While global in scope, Premier Farnell recognises the individual needs of each market and has continued to internationalise its model accordingly. It trades locally as Farnell in Europe, Newark/element14 in North America and Mexico and Farnell Newark in Brazil. Across Asia Pacific the business trades as element14.

For news updates from Premier Farnell visit:
Premier Farnell News Centre – www.premierfarnell.com/premier_farnell/publicrelations/
Twitter - @element14news
Facebook – /element14page

Media Contact:
Jonathan Roberts
Account Director
Pinnacle Marketing Communications, Ltd
Tel: +44 (0) 20 8869 9339
E-mail: j.roberts[at]pinnaclemarcom[dot]com
Email: pressoffice[at]premierfarnell[dot]com

Distributed on behalf of Pinnacle Marketing Communications by NeonDrum news distribution service (http://www.neondrum.com)

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