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Tips for international sellers on eBay
Tips for international sellers on eBay
eBay is one of the few marketplaces that allows, facilitates and positively encourages international trade. The eBay network not only allows you to sell your products through the local channel with delivery options to international buyers
Berkshire,
Wokingham,
United Kingdom
(prbd.net)
10/08/2010
"eBay Store Design give you tips on ensuring success with international selling through eBay."
eBay is one of the few marketplaces that allows, facilitates and positively encourages international trade. The eBay network not only allows you to sell your products through the local channel with delivery options to international buyers, it also allows you to sell on international channels, for instance selling products as a company based in Hong Kong, to buyers on eBay.co.uk. The difficulty here is that all local markets are different, what works well on ebay.fr or ebay.es may not work on eBay.co.uk. International sellers can also have a hard time as customers require further assurances when buying from an overseas company.
Setting up an eBay store in your target marketplace goes a long way towards giving these assurances to your customers but there are many ways to improve your sales by being careful with your ebay store design, making sure that the templates you use are designed to fully assure and engage your target audience.
The first step to making a success of your eBay shop is to research you market, particularly the eBay stores, and indeed the ecommerce stores of your competition based in that local area. This will give you a good insight into the look and feel expected by your customers. Even if you are selling products at a lower cost than other sellers do not let your eBay shop template be of a lower quality design than your competitors’. Putting effort into the design shows that you are committed to this business and gives assurance to your customers that they can trust a sale through your eBay store.
The simplest way to achieve this is to commission a company with a history of designing eBay store templates for a wide variety of international markets. eBay Store Design are one such company who have an eBay Store Design Portfolio that spans a variety of international eBay marketplaces. They have the experience to match the expectations of any international market and give the best impression of your company.
With a design that is perfectly pitched at your target audience you must be very careful that your content does not undo the assurance such a strong design provides. Make sure your delivery rules are simple and understandable. Having only a few rates to choose from, and keeping them as consistent across your product listings adds a greater feeling of unity within your listings and a better impression of your company.
Another great stumbling block for many international sellers is that of language barriers. It may appear to be unnecessary but having a native speaker check your product descriptions will avoid any possible embarrassment and give your eBay store far greater appeal and sales when compared to other international sellers who may be using incorrect grammar and inappropriate words in their product descriptions.
eBay Store Design have a great deal of experience in all of these aspects of creating a successful international eBay Business and are well worth talking to make sure that your eBay store becomes a great asset for your company.